Honest pricing. Deliverability included.

Five tiers. Free forever, published Enterprise formula, annual saves 17%. No per-seat fees. No agent-call counters. Volume-based, not usage-shamed.

Every plan includes auto-warmup, auto-throttle, and DMARC enforcement. Deliverability isn't an add-on — it's the floor.

Free

Freeforever

For solo founders and side projects. All agents run on the cron baseline. Carries the 'Powered by PAD' email footer.

  • Up to 1,000 profiles
  • Up to 5,000 emails / month
  • $10 / month AI budget included
  • All cron-driven agents
  • 1 workspace
  • 'Powered by PAD' email footer
Start free

Growth

$99/ month

For SaaS teams running their first lifecycle programs. Custom sending domain, no footer.

  • Custom sending domain + 14-day auto-warmup
  • Auto-throttle + DMARC enforcement
  • Up to 10,000 profiles
  • Up to 50,000 emails / month
  • $30 / month AI budget included
  • Outbound webhooks + Slack notifications
  • 3 workspaces
  • Removes 'Powered by PAD' footer
Start Growth
Most popular

Pro

$349/ month

For active lifecycle teams. Personalize agent (Haiku) on every send, priority agent queue, advanced segmentation.

  • Up to 50,000 profiles
  • Up to 250,000 emails / month
  • $75 / month AI budget included
  • Personalize agent on every send (Haiku)
  • Advanced segmentation (RFM, cohorts)
  • Priority agent queue
  • 10 workspaces
  • Priority email + Slack support
Start Pro

Scale

$1,299/ month

For teams beyond 200k profiles or with compliance needs. Personalize on Sonnet, dedicated IP, SLA.

  • Up to 200,000 profiles
  • Up to 1,000,000 emails / month
  • $300 / month AI budget included
  • Personalize agent (Sonnet, premium quality)
  • Dedicated sending IP
  • Unlimited workspaces
  • SLA + audit log
  • Shared Slack channel with the team
Start Scale

Enterprise

Customtalk to us

Above 500k profiles, SOC 2, SAML, custom DPA, EU residency, multi-region. Pricing formula published, not hidden.

  • $2,999/month base + $50 per extra 100k profiles + $0.40 per extra 1k emails
  • $1,000+/month AI budget included
  • SAML SSO
  • SOC 2 Type I report
  • Custom DPA + EU data residency
  • Dedicated success engineer
  • Custom volume + commitment terms
Contact sales

Add-ons

Stack on top of any paid tier. Cancel anytime.

Profile pack +50k

$99/mo

Adds 50,000 to your profile cap. Stacks.

Send pack +100k

$49/mo

Adds 100,000 to your monthly send cap. Stacks.

Dedicated IP

$99/mo

Bundled with Scale. Available to Pro as an add-on.

Extra workspace

$25/mo

Adds one workspace to your org. Stacks. Useful for agencies.

AI burst pack +$100

$50/mo

Adds $100/month to your AI budget. Stacks.

Are AI agent calls billed separately?

No. Every tier includes a monthly AI budget — we absorb the LLM cost up to that ceiling. Beyond, top up with the AI burst pack add-on instead of getting surprise bills.

What counts as an email?

One outbound message per recipient. Bulk sends to 1,000 recipients count as 1,000. Bounced/suppressed sends still count.

Can I bring my own sending domain?

Yes — Growth and up include a custom sending domain with DMARC. Sets up in 10 minutes via the dashboard.

Is there a trial?

The Free tier is free forever — every feature works (except Personalize, which is Pro+), just with lower volume caps. Use it as long as you want; upgrade only when you need more.

What's annual billing?

Pay 12 months up front, save 17% versus monthly. Standard industry discount. Cancel anytime — we don't lock you in.

What if I go over my tier's cap?

Sends pause at the cap with a clear 402 + dashboard banner. No surprise overage on your card. Either upgrade or add a send pack on demand.

Do you have per-seat pricing?

No. Every tier includes unlimited team members. We don't tax collaboration.

What does the Enterprise formula actually mean?

$2,999/month base + $50 per extra 100k profiles + $0.40 per extra 1k emails. We publish it so you can model your spend before talking to us.